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Campaign 1 Abby Zan .jpg

Show plastic who's boss

Show Plastic Who's Boss is a media advocacy campaign meant to spread awareness about plastics for an urban audience in New York City. The project uses elements of humor and surprise to spread awareness about the long decomposition period of plastics. 

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Environmental Photo 2.jpg
Environmental_Photo_1.jpg

Above: environmental renderings of the design in strategic locations in NYC.

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Below: images from the process.

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